Privacy policy

1. Data Controller 

The data controller responsible for the processing of your personal data on this website is: 

Footprint Pioneers UG (haftungsbeschränkt) 
Stauffenbergstr. 3/5 
73760 Ostfildern, Germany 
Email: info@formaprior.com 

2. Purpose and Legal Basis 

We process personal data collected via our website solely for fulfilling orders, providing customer service, and responding to inquiries. The legal basis for this processing is Art. 6 (1)(b) GDPR (contract fulfillment) and Art. 6 (1)(f) GDPR (legitimate interests). 

3. Categories of Personal Data 

We process only the personal data required to fulfill your orders, including name, contact information, delivery address, payment details, and measurement data—including foot measurements and foot scans—necessary for the production of your tailored shoes. 

4. Recipients of Personal Data 

Your personal data will only be shared with third parties when necessary to fulfill your order, such as payment providers, shipping services, or our shoe workshop. We do not sell your personal data to third parties. 

5. Data Retention Period 

Your personal data is stored as long as your customer account remains active, or as long as necessary to fulfill current and future orders and customer service requests. If you close your account or request deletion, your data will be deleted unless statutory retention periods require otherwise. 

6. Your Rights 

Under applicable law, you have the right to access, rectify, erase, restrict processing, object to processing, and data portability regarding your personal data. To exercise these rights, please contact us at info@formaprior.com. 

7. Right to Lodge a Complaint 

You have the right to lodge a complaint regarding our data processing with a supervisory authority, in particular in the EU Member State of your habitual residence, place of work, or place of the alleged infringement. 

8. Cookies and Tracking Technologies 

Our website uses cookies necessary for the basic functioning of our online shop and configurator, as well as cookies and tracking tools (e.g., Google Analytics, Meta/Facebook Pixel) for statistical analysis and marketing purposes. These tracking cookies will only be activated with your explicit consent, which you may withdraw at any time via your browser settings or cookie preferences on our website. 

9. Data Security 

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. 

10. Changes to the Privacy Policy 

We may update this Privacy Policy occasionally. Any changes will be published on this page. Please check regularly for updates.